Today’s guest is Alex Apostolopoulos, founder of the greek yogurt company Ellenos. Ellenos has gained quite the following in Seattle, drawing crowds through word-of-mouth advertising to their stand at the iconic Pike Place Market. But they wouldn’t have even gotten to Seattle if it weren’t for Yvonne Klein, a flight attendant who loved the yogurt so much that she would bring back cases of it whenever she flew to Australia. Eventually, she and her husband reached out to Alex and his father about bringing their product to the US. The four became business partners and set out to win consumers over one taste at a time.

Listen in as we cover everything from the challenges of finding a dairy farmer in the US who would work with them if we’ll see yogurt breweries pop up in the next few years, and why some of the simplest flavors are the most challenging to make.