Change is constant. It’s inevitable. But it doesn’t always have to be bad.

Gentefiers aren’t strangers to the neighborhood. They are from the community, and they are trying to build up the community that is near and dear to their hearts.

From gentefication, we get Gentefy (hen-teh-fi), a development company founded by Barney Santos.

The goal is to act as a catalyst to stimulate economic growth through entrepreneurial activities.

Their first project is BLVD MRKT, a carefully curated food hall in beautiful Downtown Montebello. It’s committed to serving up good food, good drinks, and good vibes.

In this episode, we talk with Barney Santos about:

• The difference between gentrification and gentefication

• Keeping money local

• And being greater than the sum of the stereotypes as a community

This marks our final episode celebrating Hispanic Heritage Month, so let’s go out with a bang.