#0148 - Stefanie Olson - SheBuilds

Our guest today is Stefanie Olson, founder of SheBuilds. What started out as flipping a single house has turned into a career spent renovating, flipping, and building new properties from the ground up. SheBuilds now tackles entire housing developments, most notably for the town of Paradise, California. In 2018, the Camp Fire raged through Paradise, destroying 95% of its structures and killing 85 people. To this day it remains the deadliest and most destructive wildfire in California’s history. Stefanie has been a big part of the rebuilding process, helping those who were displaced by the disaster a chance to call Paradise home once more.

Listen in as we cover everything from how she used to go so far as hopping backyard fences to scope out potential flips, why she’ll never sell a house without staging it, and why no one ever leaves enough money in the budget for landscaping.

#0147 - Jennifer Stojkovic - Vegan Women Summit

On some level, we’re probably all familiar with life-changing events. You never know when or where they’ll take place; nor can you predict how you’ll emerge from the ordeal. But we can all look back at our lives and pick out at least one point where our trajectories were forever altered. For Jennifer Stojkovic, one such moment came when a close friend was murdered. As she wrestled with the suffering that comes in the wake of such a tragedy, she set out to erase what suffering she could in this world—she became vegan. But to truly make an impact, changing her own dietary regiment wouldn’t cut it: she needed to create something bigger than herself. And thus, the Vegan Women Summit was born.

But you know by now that there’s always more to the story, so listen in as we cover everything from how lab-grown meat is changing what it means to be vegan, why women don’t invest, and why vegans don’t all fit into the same box.

#0146 - Joan Barton - Dirty Girl Construction

Our guest today is Joan Barton, founder of Dirty Girl Construction. In another life, Joan was a music composer crafting everything from orchestral symphonies to commercial jingles. But when a friend asked her to oversee the construction of his house, she said yes and figured everything out as she went. The ability to create and build a house from the ground up spoke to her in such a way that she switched careers and went into contracting full time, eventually founding her company in 2008. Joan is now at a point where she can look back at her long career and impart the wisdom of someone who’s been around the block a time or two. Hell, at this point she’s basically built the block.

Listen in as we cover everything from how being a waitress helped her market her company, how the construction industry enabled her to avoid selling out, and why she considers her plumber to be an artist.

#0145 - Lauren & Katie - HigherDOSE

The concept of biohacking has been around for a while now, and the term can encompass everything from tracking your sleep to getting a blood transfusion from a younger person in an effort to fight aging. Yes. Really. The idea is to find ways in which we can harness the fullest potential of our bodies so that we may perform at our best in whatever we do. The term biohacking can be a deterrent to some, as the more extreme methods are often the ones that come to mind when discussing its merits.

Our guests today are Lauren Berlingeri and Katie Kaps, co-founders of HigherDose. Their goal is to make biohacking more approachable and remove some of the stigmas that comes with it by designing products like the infra-red sauna blanket that can easily be used in a home and by educating their community on the benefits of routine self-care and wellness.

Listen in as we cover everything from why biohacking has never appealed to a broad spectrum of women, why it was hard for them to be taken seriously the first time they raised money, and why they decided to offer themselves up as test subjects for the most extreme bio-hacks on the market.

#0144 - Angela Cacace - Move Over Bob

Our guest today is Angela Cacace, founder of Move Over Bob, an online community sharing resources, inspiration, and knowledge to a growing number of women in skilled trades. Bob in this case refers to the men who have long dominated the industry, but Angela isn’t trying to make this an ‘us vs. them’ fight. Instead, she wants those who already have a seat at the table to move over and allow anyone and everyone a chance to join the ranks of skilled trade workers.

Listen in as we cover everything from why the No Child Left Behind Act is responsible for a reduced trade labor force, how winning a competition on the show This Old House turned her hobby into a career, and how to deal with the struggle of managing both a family and a business at the same time.

#0143 - LeSandre Morris - Nudie Community NFT

This episode is part of our continuing series centered around NFT communities. Like any other brand, creating a vibrant and engaged NFT community is no easy feat. Yet it is this trait that separates those with staying power from the ones that are only in it for the rug pull. It requires management, moderators, and members to be aligned and in constant communication. Our guest today is LeSandre Morris, founder of Nudie Community. She has built a fiercely loyal and motivated base through creative and intentional marketing which led to selling out all 10,000 Nudies in a matter of minutes.

Listen in as we cover everything from why NFT communities are like high school cliques, why it’s important to hire from within your community, and why your network is your net worth.

#0142 - eMOD - Katie Frank #DoMoreHerWay

This month is women’s history month, and we’ve partnered with Cat Footwear to bring you stories from female entrepreneurs in the construction industry. This is the first episode of our four-part series. The goal is to highlight some of the female movers and shakers in an industry where they make up only around 10% of the workforce. Our guest today is Katie Frank, founder of eMOD, a company focused on improving safety on construction sites. Katie’s story is a deeply personal one, and she’s helping to modernize construction safety so that every worker can go home to their families, every night.

Listen in as we cover everything from why there’s a lack of respect inherent in the construction industry, the importance of keeping your cool in high-pressure scenarios, and why easy fixes have high costs.

#0141 - Mike - Moments in History NFT Project

The Startup to Storefront team has been taking a deep dive into that world over the past few months, and as such we are sharing our findings with you, so that you may become better informed. Our guest today is Mike Szopinski, a part of the team behind the Moments in History NFT. This particular NFT community has a goal of uniting history novices and buffs, reflecting on moments throughout our global history that have shaped our lives today.

Listen in as we cover everything from the pros and cons of designing an NFT by committee, how to teach a new audience to use Discord, and how a coma changed his career path.

#0140 - immi - Kevin Lee

We’ve all encountered instant foods. The trend of convenience took over American society after World War II and dominated the consumer market with a big assist from the microwave oven. You could eat instant oatmeal in the morning, a cup of noodles for lunch, and a TV dinner at night, all ready to eat with the touch of a few buttons on your microwave. Eventually, consumers realized that the trade-off of convenience for nutrition was not in their best interest. And thus the better-for-you market was born. There are many brands within this new market that have shunned the “instant” label, not wanting to be associated with the unhealthy connotations that the label brings with it. Our guest today is Kevin Lee, co-founder of immi, a brand that has innovated its way into becoming a healthier instant ramen option.

Listen in as we cover everything from not knowing how to ask for help (and why that’s a cultural problem), why starting a company has involved equal parts personal and professional development, and why you shouldn’t overthink which social media platform you use to reach your audience.

#0139 - Aura Bora - Paul Voge (as seen on Shark Tank)

The past decade has seen a meteoric rise in the popularity of sparkling water. The convenience of at-home soda streams gave way to La Croix, which in turn gave way to White Claw. Carbonated water isn’t exactly new; in fact, it’s much older than you’d likely guess. It was first invented in 1767 by suspending a bowl of water above a beer vat. The beverage has come a long way since then, highlighted by both small tweaks and huge leaps forward. Our guest today is Paul Voge, co-founder of Aura Bora. In today’s consumer market, there are staples like Lays’ chips, Skippy peanut butter, or La Croix sparkling water. Before long, a new brand comes along with the intent to disrupt the market, like Kettle chips or Justin’s peanut butter. Paul created Aura Bora to be that sparkling water category disruptor. Since creating it, he’s gained some notable fans, including Robert Herjavec, who closed a deal with Aura Bora on Shark Tank early last year.

Listen in as we cover everything from how Paul told a white lie to get on the shelves of Whole Foods, why the Shark Tank audience is a perfect representation of the country, and why you should never drink essential oils.

#0138 - NFT's - what to look for before investing

With all the talk about NFT’s, people are rushing to get in and test their luck on being early to the next Bored Ape Yacht Club. Our team recently hosted a public Space on Twitter to open up open what our team is learning within the various projects we’ve invested in. We’ll help you identify the red flags and the green flags in an effort to help you learn what to look for when placing your next bet.

NFT investing is similar to startup investing but it’s done at rocket speed which can make for a fun, rewarding, anxiety-ridden ride.

Our thumbnail includes an NFT from the Nudie Community! We call her ‘Star.’

#0137 - Twice - Cody Levine

What do these three things have in common: brushing your teeth, flossing, and Lenny Kravitz? They’re all key components in Twice, the oral hygiene brand that believes a good smile has the power to change lives. Our guest today is Cody Levine, who co-founded the company with his brother Julian and yes, Lenny Kravitz. The two brothers grew up in a household that prioritized proper oral hygiene, but that isn’t exactly surprising given that their father is a dentist. But they didn’t initially set out to continue down the same trail as their dad. Cody and Julian set out on their own different career paths in advertising and finance, respectively. On occasion, they would join their dad on dental missions to impoverished areas around the world. It was the impact that they had on those communities that led them to start Twice and make healthy smiles more accessible to everyone.

Listen in as we cover everything from why using toothpaste with sulfates can lead to canker sores, why you should never sell toothpaste direct to consumers, and why early charcoal toothpaste was like taking sandpaper to your teeth.

#0136 - Daring - Ross Mackay

Today’s guest is Ross Mackay, co-founder of Daring, the plant-based chicken currently taking over your local grocery store. Maybe you’re a carnivore. Maybe you’re a vegan. Maybe you’re even—as Ross would say—plant curious. No matter who you are, the three most important criteria you’re likely to consider when buying food are taste, texture, and price. And Ross has managed to create a plant-based chicken that emphatically checks all the boxes. Because if you’re going to change the dining habits of your average American, you’ve got to come up with a pretty damn appealing alternative.

Listen in as we cover everything from why the Scottish government told him there’s no market for his product, his not-so-secret recipe that he cooks for investors, and why the average consumer has a lack of trust in plant-based meat.

#0135 - Haley Russell - Chippin

Today we talk with Haley Russell, founder of the dog food company Chippin. If you’ve ever bought dog food, chances are the ingredients included something like beef or chicken. Fine for your dog to eat, but when you scale the production those food groups become entirely unsustainable. On the other side of the equation is the invasive species known as silver carp. This fish has been slowly making its way north up the Mississippi River toward the Great Lakes. To put it lightly, it would be a massive problem if silver carp make it into Lake Michigan. Haley was able to kill two birds with one stone by substituting silver carp in the place of beef or chicken in her dog food. Our furry friends will still get all the nutrients they need in a much more sustainable fashion.

Listen in as we cover everything from running a cricket farm, tapping into the Dogecoin craze, and why the standards for pet food and baby food are similar.