Today’s guest is Jason Richardson, founder of golf apparel company Bad Birdie. Golf can be an electrifying sport; look no further than how many people tuned in to watch Tiger Woods in his prime, or just listen to how loud the average player gets when they sink a long putt. But if you ask most people, when they think of golf, they think of stale country clubs where a bunch of old guys putz around in attire that hasn’t changed since the ’20s. As in the 1920’s. Jason wanted to change that stereotype, but as you just heard, he started the company as a way to make a couple extra bucks. Sometimes it takes an outsider’s perspective to know what you’ve got. And after that fateful meeting, he dove headfirst into growing Bad Birdie into a company that reminds people just how much fun golf can actually be.
Listen in as we cover everything from how a missed putt by Robert Herjavec allowed him to keep an extra 5% of his company, how he wants to make the sport of golf more inclusive, and find out why he doesn’t actually play that many rounds of golf.
