Today’s guests are the Comfy brothers, Brian and Michael Speciale. As you may have guessed from their nickname, they co-founded The Comfy, and they are indeed brothers. The two of them took their idea for a wearable blanket and straight-up sprinted with it. They knew that they were sitting on such a hot ticket item that before they did just about anything else with their company, they were appearing on Shark Tank. They left the tank with a deal in hand and set to work on actually manufacturing the product. It took some time to get their supply chain and distribution figured out, but once they did, the brothers turned The Comfy into one of the most successful companies to ever come out of Shark Tank. What follows is a captivating and energetic conversation about the grit and determination that led them to where they are today.
Listen in as we cover everything from why getting their product into retail stores was the best decision they ever made, how Brian spent the early days of his company flipping people from angry customers to supporters of the brand, and why it’s imperative to own up to both the mistakes and successes of your business.
